The adventure began in 2014, when author Sabine Städing penned her first story about a little apple witch.

With a wonderful mix of human, animal and magical characters, Petronella’s home, garden, and surrounding nature provide the perfect setting for the numerous adventures that put the apple witch and her friends to the test time and again and pit them against some testy characters. In the end, it all turns out right.

With more than 1.5 million copies sold, PETRONELLA APPLEWITCH has won her rightful place on the shelves of every child’s room and in the hearts of booksellers, parents, and children alike. Numerous books are now available, including first-reader volumes, a friendship book, and several activity books for the Christmas season.

Successful producer Akkord Film (The Bunny School, Raven, the Little Rascal) has produced an animated TV series with 39 episodes of 11 minutes each for the core target age 5-8 years. Since its first broadcast, the series has been one of the most successful children’s series on KiKA and ZDF. The series is broadcast several times a year and has become a staple of children’s programming.

Accord Film Ltd

Licensing Target Groups
Children aged 5 to 8 and their parents


License Categories
Textiles & Accessories, Home & Living, Toys & Games, Stationery, Food

Current License Partners

  • Franzis Verlag: Advent calendar
  • Fritz Fries & Söhne: Children’s carnival costume, non-permanent tattoos, flashing badges, foil balloons
  • Herding: Bed linen, pillows
  • Kosmos: Travel games
  • Stoff & Liebe: Fabric

TV series with 39 episodes; feature film in preparation


Themes of the series are fantasy, magic, adventure, humor, friendship, and preservation of nature.